The following quote has been attributed to Thomas Edison. I think it speaks volumes about the status quo’s herd-mentality way of thinking – or lack thereof.
“Five percent of the people think; ten percent of the people think they think; and the other eighty-five percent would rather die than think.”
In my opinion… it’s not that 85% of the people would rather die than think; it’s that they are too lazy and/or too afraid to think for themselves. It is easier to go along with the herd-mentality way of thinking. You will find evidence of this everywhere you look.
Our definition of a Herd Quitter is someone who has enough courage to break away from the status quo, herd-mentality way of thinking. It is more about thinking for yourself than anything else.
Following the crowd is seldom the best way to manage your business. In fact, it’s probably the absolute worst way to manage your business. If you’re thinking and doing the same things everyone else is thinking and doing, you will never be above average and you will never have a competitive advantage. Average in the cow-calf business is breakeven at best – and trying to compete without a competitive advantage is a waste of time.
Here’s to the Herd Quitters… The crazy ones. The rebels. The troublemakers. The square pegs in a world full of round holes. They see things differently. They have little respect for the status quo. They make things happen. If it weren’t for the Herd Quitters, the earth would still be flat. While some call them crazy, we see genius. Those who are crazy enough to think they can change the world are the ones who do.