I received a tremendous amount of response to last week’s PCC Update. This included an inordinate number of unsubscribers. To be honest, I expected to receive a tremendous response. Our Cowboy Logic said, “You’re not old until your dreams are replaced by regrets.” I followed that with an article entitled “Regrets” which was followed by an article entitled “A Cowboy Hat and a Dream.”
All of this was designed to push people out of their comfort zone and challenge them to make the most of their life – before it is too late. Some people refuse to be pushed out of their comfort zone. They would rather unsubscribe than to think about changing their life for the better. That’s too bad – but that is just the way some people are. Others truly desire to accomplish more – but they can’t figure out how to get the ball rolling.
I am, by no means, an expert on this – but I have always been a highly driven and motivated individual. I am not afraid to dream big. I set goals and do what is required to make them come to fruition. Over the years, I have helped a few other individuals and groups make some of their goals and dreams come true. The biggest obstacle most people deal with, including me, is the box (paradigm) they have put themselves in.
As we have said many times, it is impossible to achieve greatness if you are locked into the status quo way of thinking and doing. By definition, members of the status quo herd will always be average. Several people who responded to last week’s PCC Update said they are definitely NOT status quo. One said he is considered the village idiot. The fact that you are not status quo does not mean your paradigm is not holding you back.
If you are having trouble reaching the next level, you need to determine what is holding you back. More than likely, it is in your head. For example, many producers cannot imagine increasing the size of their operation because they don’t think they can move to a different location – a location with more opportunities to expand and grow. You cannot choose where you were born – but you can choose where you live and work.
Most people go through life flying by the seat of their pants. They spend most of their time reacting to events rather than being in control. To be in control we need to be proactive, instead of reactive. A clear destiny with goals is very important. Goals, however, must be attainable. I like to break my big goals down into smaller goals that can be easily achieved in a relatively short period of time. How do you eat an elephant? One bite at a time.
Cowboy Logic: “Think small. Big ideas upset people.”